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About Us

Get to know the people, values, expertise, and vision behind Cornerstone Capital Financial Consultancy

Your Trusted Financial Partner

At Cornerstone Capital Financial Consultancy (Pty) Ltd, we believe that strong financial leadership is the CORNERSTONE of every successful business. Founded with a vision to empower companies to achieve sustainable growth, we specialize in delivering expert financial guidance tailored to each client’s unique needs.

Amongst others, our focus areas include fractional CFO services, profit enhancement strategies, cash flow optimization, business advisory, and restructuring for companies facing challenges.

With 25 years of experience working across many industries, we understand that no two businesses are alike. That’s why our approach is collaborative, hands-on, and results-driven.

As your outsourced CFO partner, we step in to provide the strategic oversight and financial leadership your business needs — without the overhead of a full-time executive.From analyzing financial statements to forecasting and planning for growth, we ensure that your business decisions are backed by clear insights and actionable data.

Profitability and cash flow are at the heart of every thriving business.

We work to identify opportunities to increase revenues, streamline costs, and improve operational efficiency. By implementing practical, measurable strategies, we help our clients strengthen their financial health and build resilience for the future.

For companies facing challenges, our restructuring and turnaround expertise provides a roadmap to recovery. We assess risks, optimize resources, and develop strategies that stabilize operations and restore profitability. Beyond the numbers, we act as trusted advisors, guiding leadership teams through critical decisions and long-term planning.

At CCFC, our mission is simple: to transform financial complexity into clarity, and to help our clients achieve sustainable success. Whether you are looking to start, grow, stabilize, or restructure your business, we are committed to providing the insights, strategies, and support you need to thrive in today’s dynamic business environment.

About The Founder

Meet Keith Harrod CA(SA)

I finished my articles at Deloitte and Touch in 2002 and completed a masters degree in accounting in 2004.

After articles I spent 5 years as a financial Manager. I first became a Financial Director in 2008.

I have 25 years experience in Commerce and Industry, of which I spent more than 15 years as a Financial Director or CFO.

It due to this background that I decided to open up my own Business Advisory and Financial Consulting company. 

Our Values

The Principles That Guide Us

Our work is built on integrity, transparency, and a commitment to excellence. These principles guide every decision we make and every client relationship we build.

Integrity

We approach every engagement with a commitment to integrity, helping our clients achieve lasting business stability and create a foundation for future success. Our clients rely on us to guide them through critical financial decisions, and we honor that trust by always putting their best interests first.

Client Centered Success

Your success is our success. Every recommendation, strategy, and solution we provide is designed with your goals at the center. Whether it’s driving profitability, improving cash flow, or restructuring for growth, we measure our achievements by the lasting results we deliver for you

Excellence

We are committed to the highest standards of professionalism and accuracy. Excellence means more than competence—it means going above and beyond to provide insights and solutions that create real value for your business. Our attention to detail ensures that you can make confident decisions backed by reliable financial expertise.

Confidentiality

We understand the sensitive nature of financial information, and we treat every client relationship with discretion and respect. Protecting your privacy is a top priority, and we create an environment where you can share openly, knowing your data and business insights are always secure.

Collaboration

We believe the best financial outcomes are achieved through true partnership. We partner closely with our clients, combining our financial expertise with their deep knowledge of their business. Together, we solve complex challenges and create opportunities for sustainable growth. True success, we believe, comes from working hand in hand.

Take the Next Step Toward Success

We provide strategic business advisory and financial consulting to unlock hidden profits, streamline operatrions and ensure sustainable growth. Your success is our mission.

Talk to us!